ABOUT US

MATCH. AUTHENTICATE. SHIP.

House of Trade is a modern trading platform for sneakers and luxury goods. The platform allows users to trade their "closet currency" (i.e., sneakers) with other users for these luxury items that might be hard to find elsewhere. In today's economy, when financial resources are limited, and safety is top of mind, this platform facilitates the exchange of goods in a safe, secure and efficient manner. 

House of Trade sits at the intersection of commerce, culture, and community. We are minority-led (Chris Holloway) and women-led (Keren Nimmo) company that serves an ethnically and gender diverse community.

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HOW IT WORKS

Simple, Easy and Reliable.

 

UPLOAD

Create an account and upload your sneakers. Your safety is top of mind, your account will remain anonymous so other users won't be able to link a sneaker to an actual user.

TRADE

Browse our sneaker collection and find the sneakers you want.  All trades need to be accepted by the both parties so there is no risk in uploading sneakers. 

 

Each trade is $30/ sneaker which includes authentication.

AUTHENTICATE

If the trade is accepted, you will pay and ship your shoes to our warehouse. We will have a certified authenticator verify the authenticity of the sneakers. Each shipment will include an authenticity certification.

SHIP

We will provide you with a shipping label via email.  You will ship your sneakers to our warehouse.  After authentication, we will then ship your sneakers to the designated recipient.

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PRICING

Straightforward.

$30

/Per Pair of Sneakers

NO RISK.

You don't pay until a trade is accepted by both parties.  Once a trade is accepted by both parties, each Trader pays a $30 transaction fee (excludes shipping costs).  Each Trader will ship their respective sneakers to our centralized warehouse where we authenticate each sneaker and ensure complete trades are received. If there is a problem with the authenticity of the shoe or the other sneakers are not received, we will refund your money.

Includes:

  • Finding your desired match via our customer database

  • Authentication services

  • Facilitation of shipping between warehouse and traders

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FREQUENTLY ASKED QUESTIONS

If I upload sneakers, does it mean I have to trade them?

No, you will get an opportunity to accept or decline any trade requests.  You have full control over your sneakers.

Can I trade multiple shoes for one?

We are constantly updating new features.  The ability to trade multiple sneakers for one sneaker is on the horizon.

Am I able to trade used sneakers?

In the future you will, unfortunately at this time we are only accepting deadstock (DS) sneakers.

OUR TEAM

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CHRIS HOLLOWAY

CHIEF EXECUTIVE OFFICER

Chris Holloway first became a sneaker enthusiast at the youthful age of 12 years old, when his Uncle Dana bought him his first pair of original Air Jordan 14 "Last Shot". 


Holloway played basketball for NCAA Division II University of Mount Olive. Holloway earned a Bachelor of Arts in Sports Management.  Following school, Chris returned to his alma mater as an Assistant Coach, spent 4 years as an Assistant Director for the Denver Nuggets' Youth Basketball Program and served as a Coach, Player and Trainer for USA Basketball 3X3. He continues to embrace his love of sports and athletics as a Fitness Manager and Personal Trainer.

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KEREN NIMMO

CHIEF PRODUCT OFFICER

Keren has worked within the tech industry for the last 20 years as a product leader helping organizations build digital products and curate unparalleled customer experiences. Most recently she served as VP of Product at Rachio, and digitally transformed brands such as Floyd's 99 Barbershop and Gray Line International Sightseeing.


Keren has always been a creative soul amongst a world of left brainers in tech, pushing them to think differently and challenge the status quo. She is passionate about the experiences that can be surfaced at the intersection of tech, art and design.